This man obviously knows the power of TV. And by the looks of it he doesn’t have a huge advertising budget… Read the rest of this story »
Guerilla TV 101
February 15th, 2012Marketing & Politics – Strange Bedfellows
February 14th, 2012
Every year thousands of Monday morning quarterbacks analyze the action from the previous day’s Super Bowl. Some of them even discuss what happened on the field…
An Omaha Bail Out Redux
February 13th, 2012
It seems that something positive is happening on 16th Street. The one-time heart of downtown Omaha is beating once again…
A Modest Proposal
January 25th, 2012
It was a sad day for American business when Kodak filed bankruptcy last week. The Mensch however sees a potential flicker of light in the darkness… Read the rest of this story »
This Week’s Pixel Array
December 20th, 2011
So you think that Santa is an over-stuffed Arctic couch potato? Not so. The Mensch caught him in action this weekend at the Shine The Light on Hunger skating rink on the ConAgra Foods campus. Looks like the old guy still has some gas left in the tank. While the Mensch can’t guarantee you’ll see the man himself, you can see some pretty fancy skating at the rink and even lace up a pair of skates yourself now through New Year’s Eve.
Pure Genius?
December 19th, 2011
Regular readers of al2rego know that the Marketing Mensch always preaches differentiation as a fundamental marketing strategy; zig when everyone else zags. Here’s a case of extreme zig…
